The Role of Stakeholders in Shaping Culture

The Role of Stakeholders in Shaping Culture

In the ecosystem of a company, culture is not the responsibility of one person or one department. It is a shared effort, involving every level of the organization. Each group—executives, middle managers, HR professionals, and employees—plays a unique and vital role in...
How Company Culture Drives Business

How Company Culture Drives Business

David Cummings, Cofounder of Pardot, once said, “Corporate culture is the only sustainable competitive advantage that is completely within the control of the entrepreneur.” A robust culture offers enduring benefits, such as: Increased Engagement: When employees feel a...